Your Books Will Always Be at the Top, Never Below

Book Marketing Jesus' Way (Deuteronomy 28:13)

You will always be above, never beneath. (Deuteronomy 28:13)

Lord, we come to you confessing that we do not always obey your commands. At times, though you have written them for us, we do not even know your commands. And still you love us. Still you sent your Son Jesus to die for us. Still you reach down from heaven to heal and help us.

Therefore, you have removed our sins from us (Psalm 103:12), we claim this mighty promise that we will always be above, never beneath. 

To our books we say, “Rise, you books! Be above! Stand at the top of lists! Conquer all categories! Glorify God with your virtue, might, strength, purpose, and truth!”

Thank you, Lord, for breathing life into our books and for placing our books above all others.

Amen and hallelujah!

Your Books Will Always Be at the Top, Never Below

God Gives Life to the Dead – Even Dead Books

Book Marketing Jesus' Way (Romans 4:17)

God Gives Life to the Dead - Even Dead BooksGod gives life to the dead. (Romans 4:17)

Does your book seem dead? Breathe life into it with the words of God.

God formed man of dust from the ground. He breathed life into the man’s nostrils. (Genesis 2:7) God gives life and breath and all things to people. (Acts 17:25) Because the breath of the Lord blows on the grass, it withers. Flowers fall. (Isaiah 40:7)

If the breathe of God can cause flowers and grass to shrivel and die, he can also breathe life into grass, flowers, and books.

Are not books made of paper? Is paper not made from pulp? Does not pulp come from trees? Your book is a living organism. Or was.

God calls into being things that were not. (Romans 4:17) Call your book to life. Declare to your books: Live, you books! Expect your books to live. Prepare for your books to live. Speak bold words of live to your books.

Then watch the mighty power of God work on your behalf.

Water Into Wine — With a Word Jesus Creates Backstory

Book Marketing Jesus' Way

We think in linear time: beginning, middle, end —Act 1, Act 2, Act 3 – sequel. But with God and Jesus time is not a constraint but a canvas. What God speaks into existence has no beginning and end. At least not until he determines its lifespan.

Consider for a moment that your words are eternal. That what you speak and write goes forth and goes back, is the power of life and death for tomorrow, yesterday, and today. (Proverbs 18:21)

Early in his ministry Jesus visited Cana in Galilee. On the third day a wedding took place with Jesus and his disciples in attendance. When the wine ran out, Jesus’ mother said to him, “They have no more wine.”

Nearby stood six stone water jars, the kind used by the Jews for ceremonial washing. In the Book of Exodus we learn that Aaron and his sons were to wash their hands and feet with water before entering the tent of meeting. They did this so they would not go into the holy glory and presence of God and be struck dead. (Exodus 30:19-20)

To all but his mother and a few disciples, Jesus is but a common man. An individual rumored to be a bastard child. A nobody from Nazareth, a backwater town of little importance.

Jesus said to the servants, “Fill the jars with water”; so they filled the six stone jars, each holding from twenty to thirty gallons to the brim. Then he told them, “Now draw some out and take it to the master of the banquet.”

If you wish to know how faith works, we find it in Jesus’ instructions. “Draw some out. Take it to.”

Two simple directives that carry great risk — for it the servants took washing water to the master of the banquet they would be subject to ridicule at the very least and, depending on their status as servants, the lash.

Yet they obeyed.

This is how faith moves from our head to our heart. We may know a great deal about Jesus but until we risk obeying his words, we do not know him, not really.

The master of the banquet tasted the water.

Let us stop and ask:

  • What was the master expecting?
  • What were the servants expecting?
  • What was Mary, the mother of Jesus, expecting?
  • What do you expect Jesus to do for you?

From the time the servants began walking from the jars to when they reached the master of the banquet, washing water became wine. And not just any wine but the choicest wine. “The best wine is served first,” the master said, “then after the guests have had too much to drink, the cheaper wine, But you have saved the best till now.” (John 2:1-10)

Great wine takes months or years to reach its peak flavor. Jesus’ wine took seconds.

In a moment, with a word, Jesus created the wine’s backstory. The vineyard, the grapes, the harvesting, its pressing, and fermenting all occurred instantly with a word from Jesus, or a sigh, or a silent command.

This is Jesus first recorded miracle in the New Testament, but it’s not his first recorded miracle. In fact, it’s one of many leading up to this moment.

In the beginning was the Word. The Word was with God. The Word was God. Through the Word all things were made. Without the Word nothing was made that has been made. (John 1:1-3) So we might read the third day of creation in this way.

The Word said, “Let the land produce vegetation: seed-bearing plants and trees on the land that bear fruit with seed in it, according to their various kinds.” And it was so. The land produced vegetation: plants bearing seed according to their kinds and trees bearing fruit with seed in it according to their kinds. And God (the master) saw that it was good. And there was evening, and there was morning—the third day. (Genesis 1:9-13)

With a word Jesus commanded water to be changed from a group of two hydrogen atoms and one oxygen atom into flavonols, anthocyanins and tannins. If he can do that with water, he can do it with your book. If he can create good things from what was not, he can breathe life into your book.

Question is, will we speak life into our books and walk in faith, trusting that the power of the spoken word from Jesus will transform a mere book into something excellent?

Or will we keep believing the lie that we are not worthy of the best?

How we respond will determine the success of our book.

 

Five Practical Steps From Jesus About How to Market Our Books

Book Marketing Jesus' Way (Mark 8:1-8)

5 Practical Steps From Jesus About How to Market Our BooksWhen it comes to our book marketing efforts, Jesus offers several practical steps.  (Mark 8:1-8)

“He told the crowd to sit down on the ground.” First, sit and rest. Stop rushing about. Stop trying every new marketing program that comes along. Stop opening scam-spam emails that promise instant best-seller success. Stop wasting money on promotional efforts that promise results. How can any group promise results without first knowing you, your book, and its quality? Stop. Rest. You are in the Lord’s house. You are the Lord’s house (1 Corinthians 3:16). Relax and reflect upon him and his words.

“When he had taken the seven loaves, Jesus gave thanks.” Second, give thanks for what you have. This is key. An attitude of gratitude nourishes our soul. An attitude of gratitude nourishes the seeds we’ve sown. Bitterness salts our soul and soil. Be grateful for the books you’ve written. Be grateful for the book you are writing. Be grateful for the author connections you’ve made. Be grateful for the reviews you’ve received, both good and bad. (There is almost always a nugget of truth in every negative review. Let us find those truths and learn from them.) Be grateful for past, present, and future book sales. Be grateful at all times, in all circumstances.

“Jesus broke the seven loaves.” Third, divide what you have. Do not hoard your harvest. We do not gather to store and protect, but to share. We can not give with clinched fists. Ours must be an attitude of open hands that generously give to others. If you have books sitting on a shelf gathering dust, ask who needs to be fed with an inspired word, story, sermon, or lesson. Then give away your book. Trust that the Lord of the harvest will provide more seed. No books gathering dust? Ask who needs to be fed with an inspired word, story, sermon, or lesson. Buy your books. Pay to ship your books. The prisons are filled with individuals who love to receive mail — and sometimes books. If you do not know of someone incarcerated, go to this link and simply search by your last name (as an example). Pick an inmate and ship a book.

“Jesus gave the seven loaves to his disciples to distribute to the people.” Fourth, ask your disciples to distribute your books to new readers. We cannot do all the work. We need help from others. We need our tribe of loyal supporters to join with us in our ministry. And yes, our writing is ministry work. In the same way you might ship books to an inmate, ask your disciples to do the same on your behalf. Ask them to share with others why you write for God’s glory.

“The disciples did so” Finally, follow up. Make sure your tribe of disciples have completed their tasks. Do not simply instruct, but also exhort, encourage, and praise. We lead by coming under and behind others with God’s Spirit of love, joy, and peace. Be a blessing to others and others will be drawn to you.

Be encouraged! Believe! The eyes of the Lord roam about the earth looking to bless and strengthen those whose hearts are fully committed to him. (2 Chronicles 16:9)

The Lord remembers us and will bless us. He will bless his people. He will bless those who fear the Lord— small and great alike. May the Lord cause you to flourish, both you and your children. May you be blessed by the Lord, the Maker of heaven and earth. (Psalm 115:12-15)

The Keys to Marketing Your Book — Is Your Book Inspired?

Book Marketing Jesus' Way Matthew 16:15-17

The Keys to Marketing Your Book — Is Your Book Inspired?Inspiration always precedes revelation.

Inspiration from the spirit of the flesh will produce one type of revelation. It may come as a surprising idea, shocking suggestion, or secret objective.

Inspiration from the Holy Spirit will produce a different revelation — one birthed in power and truth.

When Jesus asked Simon Peter, ““Who do you say I am?” the disciple answered, “You are the Messiah, the Son of the living God.”

What birthed Simon’s response? Why did he answer in this way? If his intent was to flatter Jesus in order to gain favor, we would expect Jesus to rebuke Simon for his duplicity. But Jesus does not.

Instead Simon makes a shocking pronouncement and Jesus confirms his words. Simon declares that Jesus of Nazareth is the long-awaited Messiah that has come to save and liberate God’s people.

Where did Simon get this idea? How could Simon know this even as the Jewish leaders and teachers did not?

“This revelation was not given to you by the spirit of man,” Jesus said, “but by my Father in heaven. This truth he has revealed to you.”

Has God’s Holy Spirit spoken a secret word, a hidden truth to you with regards to your book?

Are you convinced that your writing is inspired or are you simply producing works based on your own flesh-spirit’s motivation?

That which God breathes life into will live — even books. He breathes life into dead bones, into bread, into wine.

If your words glorify the Father, bring them before Christ. Offer your works as a sacrifice. Give your best writing to the Father. Then ask that Christ bless them and breathe life into your books.

Simon became “Peter,” “Petros,” Πέτρος, a pebble — a stone to be tossed. And on this pebble Jesus built his Church. The Kingdom of God advances one word, one phrase, one truth at a time.

Be inspired. Believe!