{"id":966,"date":"2013-11-27T07:00:16","date_gmt":"2013-11-27T12:00:16","guid":{"rendered":"https:\/\/eddiejones.org\/?p=966"},"modified":"2014-11-27T12:00:06","modified_gmt":"2014-11-27T17:00:06","slug":"syndicate-your-content","status":"publish","type":"post","link":"https:\/\/eddiejones.org\/syndicate-your-content\/","title":{"rendered":"Syndicate Your Content"},"content":{"rendered":"

EddieJones.org<\/a>\u00a0–\u00a0Diving in to social media and social networking takes time<\/b>\u2026 if you let it, it can take up all of your time.<\/p>\n

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But there\u2019s a way to get much more mileage out of the content you create. Simply stated: Syndicate. This is perhaps the most important tip we can give you when it comes to social media and social networking.<\/p>\n

\"Syndicate<\/a><\/p>\n<\/div>\n

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What is syndicating?<\/h2>\n

Syndicating is the practice of creating content once, and then distributing it to multiple services and destinations simultaneously. The key is this: You want your status, your tweet, your idea to show up in as many places as possible without having to update each of them manually, one login after another.<\/p>\n

So every time you syndicate a message encouraging people to purchase one of your audiobooks you\u2019re sending this message out on all channels.<\/p>\n

And yes, there is technology expressly designed to make that happen.<\/p>\n<\/div>\n

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Syndication services<\/h2>\n

When you use a syndicating tool, like Ping.fm or FriendFeed, you get much more bang for your buck. They let you post once to Twitter and have your update sent to as many other services as the tool supports. You can do the same with photos and video, depending on what the service you choose supports.<\/p>\n

HootSuite and other social media dashboards let you manage and post to multiple accounts\u2014to your LinkedIn status, Twitter, Facebook Fan Pages, and more.<\/p>\n

Using one of these tools lets you selectively post to only the services you select. For example, you may want to post your status to Twitter and to your personal Facebook account, but not to LinkedIn or your Facebook Fan Page. With a couple of clicks, your message goes out to all of the places you\u2019ve selected\u2014and only to those places you’ve selected.<\/p>\n<\/div>\n

Syndication tools and social media dashboards:<\/h2>\n